Insurance digital transformation
Led digital transformation initiatives within an insurance company to increase customer autonomy and digital adoption. By enhancing digital tools and self-service capabilities, I drove a 30% increase in active users and a 15% growth in customers while contributing to reduced customer service costs.
Digital Transformation Strategy
Led product initiatives within a leading insurance company focused on increasing digital adoption and enhancing customer autonomy across digital channels.
Digital adoption & growth impact
Drove a 30% increase in active digital users and contributed to a 15% growth in total customers by improving digital journeys and promoting self-service capabilities.
Cost optimization through digitalization
Increased digital channel usage to lower customer service operational costs, shifting interactions from assisted channels to efficient self-service solutions.
Product & tools enhancement
Transformed internal and client-facing digital tools to increase operational efficiency, elevate usability standards, and strengthen long-term engagement.